Cindy's blog Feb. 3 2017 "We did it!"


This blog is dedicated to good news!

Calstone is proud to announce that we have achieved B Corp certification.

B Corps (note the B stands for Benefit) are for-profit companies certified by the non-profit B Lab to meet rigorous standards of social and environmental performance, accountability, and transparency. Today, there is a growing community of more than 2,000 Certified B Corps from 50  countries and over 130 industries working together toward 1 unifying goal: to redefine success in business. This is a worldwide community and Canada has the second highest number of B Corp companies outside of the US, with 180.

Certified B Corporations redefine success in business. Individually, B Corps meet the highest standards of verified social and environmental performance, public transparency, and legal accountability, and aspire to use the power of markets to solve social and environmental problems.  Collectively, B Corps lead a growing global movement of people using business as a force for good. B Corps are important because they inspire businesses to compete to be best for the world, (not the best in the world) and because of this, society will enjoy a more shared and durable prosperity for all.

B Corp Certification is to sustainable business what LEED certification is to green building or Fair Trade certification is to coffee,

B Corp are companies that are not just concerned with their bottom line but how they integrate with their community, how they treat their employees, how they embrace sustainability. The performance standards measure a company’s impact on all of it’s stakeholder (anyone who is effected by the running of this business), workers, suppliers, community, governance and environment.Unlike other companies, B Corps must consider not just their shareholders but their stakeholders.

So how did we do this?

Alyssa Cerba, from PPG, and I did an on-line B Corp assessment,  which is a series of 200 questions and we needed a score 80 to be eligible to be certified. The next phase was stressful. After you have answered the questions as best you can, uploaded required documents to substantiate your answer,  you have an interview with Matt, our B Lab Standards Analyst. The first time we did it we got 68.6.   So back we go and spend a few more months finding more information for him, reconsidering some of our answers and we finally achieved a score of 92.6-rounded up to 93.

Yes, we were now eligible to certify!!!!

Calstone has questions we need to improve on which is good because every two years we need to recertify and our score must improve. This process can actually be our road map to improve Calstone’s impact and gives us a benchmark against which to measure future improvements.  Over the next two years I will be choosing a few areas to work on.

Keep your eye out and you will see the B Corp logo when you shop. So many products are B Corp certified: large companies like Patagonia and Ben and Jerrys carry the logo. We will get the logo on our web site, put it on our correspondence and show it proudly.

This achievement is because of all of our great staff and their hard work. And we work for a great company that is not just concerned about making profit, but how Calstone treats the world.  We are the first manufacturer in Canada to achieve B Corp certification. This certification can distinguish Calstone in a cluttered marketplace by offering a positive vision of how to do business. We always did manufacture considering our impact,  but now we are in a community where everyone embraces how we roll.

Congrats to us!!!!